FondCircle:
Smart Health Devices &
Remote Health Care
Summary
Built FondCircle’s brand image as a provider of smart health devices with remote patient monitoring. Directed the visual identity across sales & marketing, packaging, and event assets to position the company as an accessible, affordable health-tech solution.
Brand Guidelines
Established brand guidelines for FondCircle, defining a clear voice, approachable personality, and cohesive visual system to ensure consistency across digital, print, and experiential platforms.
Product Catalog
Designed FondCircle’s product catalog, showcasing the full line of smart health devices and kits while highlighting key features in a clear format for patients, providers, and retail partners.
Packaging
Created a packaging design system for the full FondCircle product line. Highlighted branding and personality in a clean, friendly layout that makes features and information easy to take in.
Trade Show Graphics
Led the design of FondCircle’s trade show graphics, creating large-format backdrops and pull-up banners for all lines of products.
Paid Advertisements
Designed ads in up to ten sizes per campaign for platforms such as Instagram, Facebook, TikTok, and Mailchimp, tailored across multiple audience segments including fitness, families, elderly users, and college students.